Etna Digital Academy Gains SEO Expertise with the Addition of Andrea Motta as Instructor
Etna Digital Academy Gains SEO Expertise with the Addition of Andrea Motta as Instructor Catania, February 1, 2024 – Andrea Motta is pleased to announce his role as an instructor in the upcoming Digital Marketing Master’s program at Etna Digital Academy. He will lead the modules dedicated to SEO and Digital Analytics. The closed-number Master’s […]
Multilingual SEO and AI: Moka Adv Interview with Andrea Motta
Multilingual SEO and AI: Moka Adv Interview with Andrea Motta Table of Contents I am pleased to share my recent interview with Moka Adv, a leading player in the web agency landscape in the south of Italy. With over ten years of experience, Moka Adv, part of the JO Group cluster of companies, has established […]
Topic Clusters: an SEO Strategy to Boost Organic Traffic
Topic Cluster: SEO Strategy to Boost Organic Traffic Table of Contents In my role as an SEO Consultant, I’m often confronted with a recurring question: despite the constant effort in publishing lots of pieces of content, why does my website seem to be invisible to Google? My usual response revolves around the fact that in […]
SEO Manager Andrea Motta Interviewed by Students from Leonardo Sciascia School
SEO Manager Andrea Motta Interviewed by Students from Leonardo Sciascia School Table of Contents Video: Andrea Motta’s Interview with Leonardo Sciascia School Students Today I am happy to share a video dating back December 20, 2020, when I had the privilege to be invited as a guest at the “Cronisti per Passione” (Journalists for Passion) project, […]
How to Get Started with International SEO & Multilingual SEO (Webinar Replay)
How to Get Started with International SEO & Multilingual SEO (Webinar Replay) Table of Contents On Thursday, April 27, 2023, I had the privilege of delivering an exclusive lecture on ‘International and Multilingual SEO‘ to the premium users of SEO Tester Online’s Partner Program. If you’re not familiar with SEO Tester Online, they are a […]
Case Study: How to Protect Your Website From Negative SEO
Case Study: How to Protect Your Website From Negative SEO Table of Contents Choosing to prioritise the enhancement of your website through ethical SEO practices is far more beneficial than wasting time and effort on negative SEO. This approach yields long-lasting and positive outcomes for you, your business, and your clients. Nevertheless, even in 2023, […]
Digital Coach SEO Trends Survey Report is Out
Digital Coach 2023 SEO Trends Survey Report is Out Table of Contents Digital Coach, an online training platform that provides marketing, strategy and technology courses to help individuals become more competitive in the current digital market, has invited 229 Italian professionals active in the world of SEO and Digital Marketing to participate in their annual […]
Working Remotely from Italy – Andrea Motta’s interview with ‘The Breaking Web’
Working Remotely from Italy – Andrea Motta’s Interview with the Breaking Web I was recently a guest at The Breaking Web to share my professional journey and highlight how it’s possible for those living in Italy, especially in the south, to work remotely for companies based abroad. But let’s go step by step – scroll down […]
7 Tips to Turn Your Company into a Successful Online Business In 2023
7 Tips to Turn Your Company into a Successful Online Business In 2023 Today, being online is more than a way to expand the reach of a business – it’s a matter of survival. Without an online presence, people may never find a local business or not be able to confirm whether they are open, […]
JOers 4 Innovation Hub: an event to boost Sicily’s digital transformation
JOers 4 Innovation Hub: an event to boost Sicily’s digital transformation Catania has all it takes to become a smart city, thanks to new technologies and the rise of new digital professions. This is the main theme of JOers 4 Innovation Hub, an event dedicated to young people and companies that want to innovate and […]