How to Get Started with International SEO & Multilingual SEO (Webinar Replay)
How to Get Started with International SEO & Multilingual SEO (Webinar Replay) Table of Contents On Thursday, April 27, 2023, I had the privilege of delivering an exclusive lecture on ‘International and Multilingual SEO‘ to the premium users of SEO Tester Online’s Partner Program. If you’re not familiar with SEO Tester Online, they are a […]
Case Study: How to Protect Your Website From Negative SEO
Case Study: How to Protect Your Website From Negative SEO Table of Contents Choosing to prioritise the enhancement of your website through ethical SEO practices is far more beneficial than wasting time and effort on negative SEO. This approach yields long-lasting and positive outcomes for you, your business, and your clients. Nevertheless, even in 2023, […]
Saving Southern Italy’s Future: Stopping the Brain Drain
Saving Southern Italy’s Future: Stopping the Brain Drain My life experience led me to spend a decade in the UK, where I studied and worked. Although I lived abroad for a decade, giving a boost to my career and building my family, I never forgot my roots and my connection with my homeland. So, when […]
Digital Coach SEO Trends Survey Report is Out
Digital Coach 2023 SEO Trends Survey Report is Out Table of Contents Digital Coach, an online training platform that provides marketing, strategy and technology courses to help individuals become more competitive in the current digital market, has invited 229 Italian professionals active in the world of SEO and Digital Marketing to participate in their annual […]
Working Remotely from Italy – Andrea Motta’s interview with ‘The Breaking Web’
Working Remotely from Italy – Andrea Motta’s Interview with the Breaking Web I was recently a guest at The Breaking Web to share my professional journey and highlight how it’s possible for those living in Italy, especially in the south, to work remotely for companies based abroad. But let’s go step by step – scroll down […]
7 Tips to Turn Your Company into a Successful Online Business In 2023
7 Tips to Turn Your Company into a Successful Online Business In 2023 Today, being online is more than a way to expand the reach of a business – it’s a matter of survival. Without an online presence, people may never find a local business or not be able to confirm whether they are open, […]
Italian Artist with Down syndrome launches her NFT Collection
Italian Artist with Down syndrome launches her NFT Collection Sting has recently lent his voice to World Down Syndrome Day Global Campaign by performing ‘The Hiring Chain’. This piece resembles a nursery rhyme, which evokes a “virtuous” chain of inclusion in the workplace. The song, promoted by the Italian non-profit organisation CoorDown, mentions the positive […]
Football Stadiums: How Poland is Capitalising on the Sports Industry (and Italy isn’t)
Football Stadiums: How Poland is Capitalising on the Sports Industry (and Italy isn’t) Going to watch a game from the press box is always exciting for someone who has worked as a sports journalist for several years. The press box has in fact been my natural habitat for many years. From Angelo Massimino stadium in Catania, […]
JOers 4 Innovation Hub: an event to boost Sicily’s digital transformation
JOers 4 Innovation Hub: an event to boost Sicily’s digital transformation Catania has all it takes to become a smart city, thanks to new technologies and the rise of new digital professions. This is the main theme of JOers 4 Innovation Hub, an event dedicated to young people and companies that want to innovate and […]
Plerdy’s SEO Trends Survey Report is Out
Plerdy’s SEO Trends Survey Report is Out The wait is over: the survey is finally online! Website analytics tool Plerdy have invited 100+ SEOs to take part in their survey about SEO Trends in 2022. Happy to have contributed to this survey too, as I have been invited to participate as a Senior SEO Manager […]